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Free Ideas: Account Services

I am giving away 1000 Free Ideas. Find out how this works and ask me a question!

Anonymous writes: What ideas do you have for breaking into account services?

Dear Anonymous: Is this a set up? First of all, you haven’t really followed my directions on how to write a proper creative brief. But then again, you are trying to break into client services… I forgive you like I forgave Darth Vader. Here are some ideas:

  1. Get a lock-picking set.
  2. Take a few courses in Conflict-Resolution Management.
  3. Email the head of client services at agencies you want to work at, asking them for advice over coffee (on you).
  4. If you are working at an agency, talk to your supervisor or HR about making a career shift.
  5. Buy a Blackberry and read the entire manual.
  6. Search for ‘client services’ and ‘account services’ blogs to subscribe to.
  7. Read “The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know” by Robert Solomon.
  8. Practice answering your phone. Close your eyes and try to ‘anticipate’ a phone call by answering it before it rings!
  9. Ask yourself if you have the personality of an ambassador/babysitter/soldier/buddy/nag/SWAT/translator/dictator/secretary/broker/hostage negotiator/used-car-salesman/suit/magician/rock star.
  10. Offer to intern at an agency (or for a client) for a few months to get experience, to make connections, and to figure out if it’s the right career choice for you.

Out of 1000 Free Ideas, there are now 969 left.

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