Annotated Video Killed The Dot Com Star

Someone over at Kokokaka.com was feeling creative this year and built a ‘playable’ 17-note piano using the power of YouTube Annotations. [Thanks to @leighh for sharing.]

This reminded me of hubs and spokes. Hubs—the websites and dot coms of the world, the ‘traditional’ destinations of the web— are slowly losing their place to the spokes—the outward strands of conversation and ’supporting’ media, the flickrs and youtubes and twitters and facebooks. Boone Oakley decided to play with Annotations too, but they upped the ante. They gave up their website altogether, and redirect all BooneOakley.com traffic to their ‘choose your own ad venture’ video. It goes to show that each incremental feature upgrade, each new communication technology, can be used to tell stories in new ways.